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AKA is a world-leading marketing and communications agency in culture and entertainment. Our clients include the world’s most renowned theatres, producers, museums and galleries, movie studios, streaming platforms and touristic attractions. The Group comprises three agency brands with offices in Europe, North America and Australasia. Our ambition is to create work that moves people. We believe it can do so through the power of beauty (distinctive brand identity), storytelling (compelling creative platform) and data (precision targeting and insights). Within the AKA Group, the AKA agency is a full-service integrated advertising agency that services clients primarily in the live entertainment, culture, and destinations sectors.
Our Equality Diversity & Inclusion Mission Statement
We believe that talent from different backgrounds and perspectives are what drives creativity. We celebrate diversity across gender, ethnicity, sexual orientation, social class, and physical ability and we are committed to creating an inclusive workplace where people can flourish, that promotes equality, respect and fairness for all, and where every individual can bring their whole self to work. We recognise the enduring impact of structural biases within our sector and we are working to develop increasingly pro-active policies, including anti-racist practices, to ensure the way we recruit and develop people will increase diversity at all levels of our organisation, especially in senior leadership. Our goal is to become representative of the communities we operate in. We will hold ourselves accountable by publishing an annual representation and pay-gap audit, through setting and achieving targets and offering unconscious bias training and a future leadership programme. We appreciate that the work we create on behalf of our clients contributes to wider culture. We are conscious of its potential to increase the representation of minorities and to challenge stereotypes. We endeavour to play a positive part in making culture and entertainment more diverse and representative.
The role
Position objectives
- Contribute to excellent client relationships across a portfolio of accounts
- Ensure efficient and accurate campaign delivery
- Undertake administrative duties to support the management and delivery of campaigns and reporting.
- Contribute to creative campaign ideas and new business pitches.
- Manage client billings and drive profitability
Deliverables
Contribute to excellent client relationships across a portfolio of accounts:
- Build a good understanding of each client’s proposition, business goals and challenges, their competitors, the environment in which they operate and their audiences
- Assist in driving the wider AKA team to deliver outstanding client service by anticipating, recognising and meeting client needs and provide the best value for money in terms of cost/advice
- Promote positive communication between client and agency by organising and hosting regular meetings, status catch ups, shared documents, and workflow management tools as required on each account
- Develops and maintains an excellent rapport with clients through all forms of communication and ensure the agency receives written approvals where appropriate.
- Acts as an ambassador for AKA within the industry by building relationships with key contacts and suppliers and by attending trade and press nights and events when required.
- Work with the wider AKA team to ensure the correct delivery of campaigns, supporting the Account Manager and Director on your accounts where relevant.
- Ensure all elements of the campaign are accurate at all times and shared with the client as necessary.
- Ensure clients are aware of booking deadlines and obtain confirmation to book or release proposed activity according to those deadlines.
- Facilitate the timely supply of artwork and proofs between client and AKA team as necessary.
- Brief in and manage artwork creation and delivery via AKA Creative Services.
- Manage tagging processes to ensure all campaigns are correctly tracked, and ensure reports / dashboards etc are correctly set up before campaigns start.
- Develops and maintains excellent relations with internal agency departments.
Ensure efficient and accurate campaign delivery:
Undertake administrative duties to support the management and delivery of campaigns and reporting:
- Support the Account Team in the control of jobs through the agency on a day to day basis
- Creating the necessary documents including schedules, agendas, studio and digital job sheets.
- Attending meetings and generating meeting notes and status reports. Highlights required action points to the relevant people in order to ensure adherence to timelines.
- Creates briefs with the Account Team and traffics artwork through the studio and with the client within agreed deadlines.
- Researches, negotiates and gets client sign off on costs.
- Where required, actively contributes to meetings attended, both internally and externally, with support from the Account Manager where necessary.
- Produces campaign results analysis as required.
- Establishes a basic understanding for Box Office and Sales Reporting for both internal and client presentation.
- Use in-house agency software (training provided).
- Builds and maintains a thorough record of all work in the show folder on the internal server system, including all artwork, scans and reports.
- Supports the day to day delivery of client service by:
- Ensuring their tasks are completed within allocated timescales.
- Taking responsibility for ensuring that there is a continuity of work and that it is of a high standard before obtaining client sign off in writing.
- Having an understanding of clients, competitors and the general marketplace.
- Producing regular status and contact reports within required timelines.
- Take a proactive role in sourcing and delivery of client and industry gifts.
Contribute to creative campaign ideas and new business pitches:
- Assist Account Manager or Account Director with media plans and proposals for new business pitches, as required.
- Translate briefs into action, monitor progress throughout the agency, and ensure delivery of desired results.
Manage client billings and drive profitability:
- Contribute to budget management and the financial goals of the company.
- Where required obtain quotations from suppliers and record costs.
- Raise Purchase Orders and work with the Account Team / Finance Department to raise and sign off client invoices.
- Add line items to the project budget where required
Requirements
Minimum qualifications
Skills/experience: Transferable skills from previous jobs and/or education.
Technology: Knowledge of and proficiency in MS Word, Excel, PowerPoint, Outlook, Google Analytics and confident in the adoption of new software and reporting systems.
Person specification
- 1 year of experience working in a similar role with transferable skills.
- Experience of working in an advertising, media or marketing agency and or marketing department.
- Familiarity with key advertising formats and associated terminology including Social & Content Marketing platforms (google, social media, and native advertising), Digital Display, and traditional channels such as newsprint and Out of Home.
- Excellent all-round communicator with highly developed interpersonal and organisational skills.
- The ability to solve problems, make decisions and resolve issues quickly and effectively.
- Experience of working in a team.
- An understanding of the industry and a passion for theatre, museums, galleries or live entertainment.
- Strong administration skills with the ability to prioritise and organise workload in a fast moving environment with reliable follow through.
- Ability to work independently, take responsibility and show initiative.
- A ‘can do’ attitude, willing to go the extra mile with confidence and a professional outlook.
- Work well under pressure.
Benefits
- Opportunity for Flexible working
- 25 days annual holidays + bank holidays
- Lifeworks EAP scheme
- Free Theatre tickets
- Travel loan: season ticket
- Enhanced Parental leave
- Death in service Life insurance
- Ride to work scheme
