With over 90% of the media in the world placed by six holding companies, it's clear that the media services industry needs an alternative. The holding companies and the largest independents still operate under the legacy model of transacting time and space. Crossmedia is a future-built agency, one that focuses on solving problems. We are a super-charged, 100% transparent, highly analytical, totally integrated, creative media agency. And, we like to have fun.
Crossmedia is not for everyone, and that’s okay. We know the strongest partnerships are those built on shared values. We love working with ambitious clients and smart creative agencies who understand that media is a true differentiator in the communications process. If you are thinking the same way, then perhaps we should talk.
One of the most important yet least discussed areas in our industry is that of transparency. To us, it goes beyond public relations and conference talk. It's core to who we are as a business. Crossmedia may be the only media agency on the planet that promises 100% transparency; No kickbacks, no arbitrage, no double dipping in programmatic buying and no "proprietary" tools white-labeled from off the shelf products. What you see is what you get. We make money the old fashioned way - we earn it.
Imagine a world where media and creative actually get along. Imagine relationships that are built on respect, confidence and simple likeability. Imagine agency partners who actually like working with others and who are comfortable with fluid roles. It's what we do. Collaboration is in our DNA. Since 2000, we've been bringing creative and media together in a way that blurs the line between content and delivery. We call it "creadia."