Estrid

Hi! We’re Estrid, the award-winning vegan hair removal and body care brand on a mission to enable everyone to feel confident in their own bodies. Founded in Stockholm, Sweden in 2019, we’re committed to empowering every body to embrace their authentic selves and create a personal self-care ritual on their terms.

Estrid is built on equality, inclusivity, and innovation. Our mission is to become Europe’s leading hair removal brand and body care challenger brand by propelling an entire industry into the 21st century.

We strive to create a modern, welcoming workplace where hard work is recognised, and diverse perspectives thrive. Our goal is to build a global brand that fosters creativity, collaboration, and continuous growth, while empowering employees to grow professionally and contribute to our mission of transforming the industry.