Google PPC Strategy Executive

With a history that dates back over 80 years,Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our ‘Power of One’ business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa. 

We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023!

What's the job?

We're on the hunt for a Performance Planning Executive – Google Paid Search & Shopping to join our dynamic and fast-growing performance marketing team! This exciting entry-level role focuses on crafting and implementing cutting-edge paid search strategies that help our clients thrive. You'll be a key player in driving performance marketing success, with an emphasis on strategic thinking, data-driven insights, and innovation—rather than just managing campaigns.

What will you be doing?

• Helping to shape strategic paid search frameworks that align with client goals
• Collaborating with activation teams to bring these strategies to life through impactful campaigns
• Analysing campaign data to uncover game-changing insights and opportunities
• Assisting in the development of testing frameworks and experiments to fuel continuous improvement
• Contributing to the creation of compelling strategic recommendations and presentations for clients
• Keeping an eye on emerging trends and new opportunities in the world of paid search
• Working closely with cross-functional teams to ensure our paid search efforts sync with wider marketing goals
• Participating in brainstorming sessions to spark fresh ideas and strategic plans
• Gaining expertise in advanced Google Ads features and staying ahead of the curve with beta programs

This is an incredible opportunity to learn, grow, and make a big impact in the world of digital marketing!

Qualifications

What are we looking for? •

• Strong analytical mindset with a passion for data-driven decisions
• Interest in digital marketing strategy and paid search
• Basic understanding of paid search (experience not required)
• Excellent problem-solving and strategic thinking skills
• Strong academic background, preferably in a numerical or analytical field
• Clear communication and presentation skills
• Eagerness to learn and grow in paid search
• Proactive and able to work independently with attention to detail

Additional information

Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Planswe also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. 

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).