Customer Marketing Executive Industrial Placement Reading 2024
The Vaccines Customer Marketing Team play a critical role in driving customer centricity and bringing excellence in all we do. The team are focussed on creating innovative digital activations to life for our customers and fundamentally delivering a better world for patients.
The Customer Marketing Executive is a key role that will help our Business Unit transform itself into a modern day, customer centred, high performing enterprise. This role is focused on improving our customer’s experience of us, advance our multi-channel offerings and increase the impact our digital/non-digital/hybrid touchpoints have on our customers
Sanofi is committed to implementing a true omni-channel business model.
This role will work across the Vaccines Business Unit (BU). The Customer Marketing Executive will necessitate collaboration within the team to in two key areas of business priority - robust campaign analysis and external events.
Design and implementation of robust campaign analysis process, creation of a tool that provides standardisation of delivery. All campaign analysis should deliver tangible and measurable outputs including ROI (return on investment), ROE (return on engagement) and with clear recommendations to the business.
Lead the creation and execution of the vaccines external events programme, engaging with cross functional teams to execute events aligned with clearly defined metrics. Accountability for reviewing performance of each event aligned with campaign analysis framework, including pre, during and post event evaluation.
The Customer Marketing Executive will have a unique opportunity to work across multiple cross functional teams, including medical, compliance, sales, brand marketing and omnichannel teams giving the candidate great breadth and experience across the business whilst owning specific projects.
- Engages others through active communication
- Good relationship building skills
- Ability to work with numbers and with good analytical skills
- Understanding of digital channel management and omnichannel strategies/tactics
- Strong Microsoft Excel capability
- Project management skills
Pursue progress. Discover extraordinary.
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
We are proud to be a Disability Confident Employer and committed to offering an interview to candidates who request to be considered under the Scheme and meet the minimum requirements required for this role.
If you consider yourself to have a disability and would like to ask for adjustments to be made at interviews, please email diversity.recruitmentUKIE@sanofi.com so we can make arrangements for you. Visas for those who do not already have the right to work in the UK will be considered on a case by case basis according to business needs and resources.
At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers.
We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.