Havas Platform is our flagship six-month entry-level programme, primarily for underrepresented talent who otherwise face higher barriers of entry into our industry. The programme is designed to provide you with meaningful paid work experience and tailored industry training.
Everybody on the programme is part of a real team, working on real briefs, doing real work, for real clients.
Here’s what the 6 month programme consists of
- Career development: Unlock your potential through personalised learning experiences and receiving training in the role.
- Real work: Develop your skills and expertise by working on role-specific activities and projects that will give you the experience you need to thrive in our industry and beyond.
- Collaboration: Work with talented colleagues to exchange creative ideas, spark innovation and win together.
- Industry insights: Expand your industry knowledge by learning from multiple agencies and colleagues with a wealth of knowledge and diverse career journeys.
- Wellbeing & pastoral support: A dedicated buddy and Platform programme manager and access to a range of wellness and mental health initiatives.
- Network-building: Grow your professional networks and connect with industry leaders and peers.
About Ledger Bennett
Ledger Bennett is the lead B2B agency within the Havas Group.
B2B means business-to-business. That means we make the advertising and marketing that businesses use to sell to other businesses. Our clients can sell anything from business software to construction equipment to legal services to medical supplies.
B2B is traditionally highly technical and can be perceived as unexciting. Our job is to change that by turning complex product offers into compelling stories, and to find the emotional angles that build strong relationships.
About the role
Creative teams split broadly into two roles: copywriters, who do the writing, and designers who look after the visuals. As a B2B Creative Platformer, you’ll work on both sides so you can see the specialist skills required for each – and how the two sides work together.
In your day-to-day, you might be asked to
- Write copy for an ad campaign, for a video script, or for a case study.
- Create a visual style for a campaign, produce artwork for adverts, or make a presentation look good.
- Along the way you’ll learn technical skills like using Photoshop and InDesign, as well as skills that allow you to communicate ideas through both words and visuals.
- You’ll be part of a team that works closely together and with the rest of the agency, taking briefs from client services and the strategy team, and responding to feedback from our clients.
- Above all, you’ll learn about ideas: how to have them, how to develop them, and how to judge good ideas from not so good ones.
- To do well in this role, you’ll need to be energetic, open to new ideas, and ready to ask lots of questions. The way we succeed at our job as creatives is by talking and listening a lot – to each other, to our clients, and to other sources of inspiration in the world around us.
Benefits
On the Platform programme, you’ll benefit from
- A dedicated Buddy
- Pastoral Support
- Free breakfast in the office
- Wellbeing and mental health support
- Yulife - wellbeing app
- Employee assistance programme
Platform Training and Development sessions
- Communication
- Productivity
- Goal Setting and Objectives
- Career Development
- Diversity, Equity & Inclusion
- Networking
- CV & LinkedIn
- Industry Insight sessions
- Group Project
We do work in a hybrid working model which you will be expected to adhere to unless reasonable adjustments mean you can’t.
