Red Bull

Consumer, FMCG & Retail
Red Bull logo
Red Bull logo
About Red Bull

Red Bull launched in the UK market in 1993, 6 years after the first can of Red Bull was sold in Austria in 1987. This created the launch of what was a whole new product category - Energy Drinks.

Today, Red Bull operates in over 170 countries selling more than 6.7 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. The Red Bull UK team is made up of dynamic, creative individuals working together to grow the brand, deliver great products and experiences, Giving Wings to People and Ideas.

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Red Bull Basement

IT TAKES ONE IDEA TO MAKE AN IMPACTRed Bull Basement empowers the next generation of innovators to develop and launch outstanding ideas, accelerated by AI technology.Ready to elevate your idea? Submit your application now for a chance to gain mentorship, network with industry leaders and spend four transformative days at the Global Final in Tokyo, Japan, this December.The team crowned Red Bull Basement Global Winner will embark on an all-expenses paid journey to Silicon Valley and Los Angeles in 2025, accessing groundbreaking opportunities, receiving personalised mentorship from Plug and Play VC, and connecting with top industry leaders.

Available locationsVirtual
Apply by:31st Oct
Calendar
Event date:1st Nov