Michaela is a Marketing student from the University of Kent. She secured an Ignite Marketing Internship at Coca-Cola through Bright Network. 
First, we’d love for you to tell us a little bit about yourself.
“I’m a creative individual, who loves the entire concept of marketing.
In the future, I’d love to be the marketing director of a successful company.”
What motivated you to apply for the role?
“Because of my passion for marketing, I really wanted to learn as much as possible about the sector before I graduated from university.”
What was your application journey like?
“It was quite daunting having to make several different applications, but I’m very thankful to the Careers Advisors at my university who helped make the journey a lot less confusing.”
How did Bright Network help you secure your role?
“I used the job filtering system and deadline tracker to find and then apply for the role. I was also able to use my experience on Bright Network's Couch to Coder course to stand out from other candidates.”
What are you most proud of about your journey?
“The most challenging part of my journey was dealing with rejection and the lack of feedback from companies I did apply to. I’d often go weeks or months without hearing back after an application, with some companies just not getting back to me at all.
However, I’m proud of myself for never giving up and continuously applying. Here I am 9 months later about to embark on my placement journey!”
What have you learned from going through the process?
“I've learnt that persistence really is key!”
Tell us about the future. What’s next?
“I’m really looking forward to learning as much as possible during my time at the company.”
Find insight schemes, graduate roles, training contracts and more at Bright Network.
