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The Bel Group is a major player in the food industry through portions of dairy, fruit and plant-based products, and one of the world leaders in branded cheeses. Its portfolio of differentiated and internationally recognized brands includes The Laughing Cow®, Kiri®, Babybel®, Boursin® Nurishh®, Pom'Potes® and GoGo squeeZ®, as well as some 30 local brands. Together, these brands helped the Group generate sales of €3.74 billion in 2024.
Do you want to join a company with strong brands that puts consumers and responsibility at the heart of the decision-making process? Then Bel is made for you!
Are you bold, pragmatic, and determined? Do you want to contribute to the transformation of an international agri-food company? Them come join us and measure the impact of your talent and energy in realizing an ambitious and sustainable company project!
Main missions
Digital analytics
- Be an expert in Bel’s Social and Search Listening platforms (including Talkwalker, Trajaan, Synthesio, and more)
- Assist with delivery of Social Listening roadmap by helping build keyword lists, queries and analysis social conversation (to develop social listening case studies)
- Collaborate with the Senior Insights Manager on the delivery of research reports and key insights related to high-priority macro trends, leveraging digital analytics tools
- Assist with training and upskilling of other internal teams in terms of digital analytics tools and capabilities
Brand health tracker management
- Manage update process for each new BHT wave (collecting feedback from teams, gathering assets for BHT modules)
- Create and maintain BHT Ad Module Database (inputting results for each market to build benchmarks and help with campaign comparisons)
- Analysis of ad module results for each market and preparation of brief summary for teams
- Share topline analysis of BHT results for priority markets as waves come in throughout the year
Business analytics support
- Analyse business performance for key markets on a monthly basis to input into global reporting
- Be a panel data expert – working with local sales and marketing teams on analysis of panel data as well as training/upskilling of the teams (Circana and Nielsen)
- Play a lead role in the development of Business Targets (analysing consumer panel data to identify the target audience for Bel brands in different markets)
Local market research support
- Coordination tasks related to Ad Hoc & Agile research (PO setup, meeting setup, feedback, timeline management)
- Assist with survey design, programming and testing (and potentially translation) for agile survey projects
- Collaborate with Senior Insights Manager to summarise findings from primary research studies and turn into actionable insights for local sales and marketing teams
General insights admin organisation
- General admin related to coordinating meetings, collecting feedback and managing files/share drive
- Wikibel knowledge management – saving relevant reports as they come in and sharing out with teams in a timely manner
- Ad Hoc insight sharing – sending out relevant insights/reports to teams on an ad hoc basis
Profile
- Well organised and adept at managing multiple deadlines and timelines
- Passion for data and analytics
- Business proficiency – basic understanding of marketing and sales principles as well as FMCG organisations
- Advanced Excel skills and proven track record for ability to learn new technology or analytics platforms quickly
- Strong sense of curiosity and a positive, solutions-oriented attitude
- Ability to summarise findings from complex, disparate data sources and synthesis into actionable takeaways
- Entrepreneurial spirit – someone who is eager to try new things and bring new ideas
- Fluency in English is required – proficiency in German, Spanish, Portuguese, or French is a major plus
- Interest in consumer insights and keeping a pulse on cultural trends is a major plus
- Experience with social analytics and/or social listening is a major plus
If you think that this job is for you, please click now on the button "Apply". The recruitment team of your site will contact you very soon.
