Marketing Executive Worthing 2023

Bluecrest is a multi-award-winning provider of health assessments to both corporate and consumer sectors. We help people take control of their health risks enabling them to live healthier, happier, and more productive lives. We were founded to fill a gap in the private health screening sector for an affordable, convenient option that meets the highest clinical standards for reporting.

We currently assess around 80,000 customers in over 2000 pop up clinics across the UK and the Republic of Ireland. Bluecrest can assess for a range of different factors including heart disease, ECG, diabetes, cholesterol, vital organ functions as well as some cancers.

About the role

Due to expansion and investment at Bluecrest, we’re looking for a Marketing Executive to join our growing team. The Marketing Executive will help plan and manage the creation of B2B marketing campaigns for both offline and digital audiences. The role will focus on growing the lifetime value of our existing clients, as well as our relationships with Intermediaries and Partners. We’re looking for a proactive individual who really wants to take ownership of their role and develop their skills in a company that invests in our people – so if you’re looking for the next step in your Marketing career, read on…

What you’ll be doing

• Devising new marketing campaigns and implementing strategies to engage different audiences (e.g. Intermediaries, partners, key decision makers and service users ) and enhance their experience of Bluecrest Wellness through digital campaigns and collateral
• Writing effective sales and service copy to drive engagement, awareness and campaigns that increase the client value and revenue from our services, through improved utilisation and tailored upgrades.
• Assisting with client and service user journey reviews, including emails and collateral, to optimise the CRM strategy
• Employing a test and learn strategy, constantly searching for improved results
• Working closely with sales, service and marketing colleagues as well as key agency partners to deliver plans
• The above isn’t an exhaustive list, and there will be the opportunity to get involved in wider marketing projects as the business continues to grow

What can we offer you?

• Competitive salary of £26,000 - £30,000 per year (depending on experience)
• 23 days annual leave rising with years of service (up to 28 days) plus bank holidays
• Four free health assessments per year which can be used by yourself, family or friends – plus a further 50% off any additional testing for employees
• Matched company pension (up to 5%)
• Vitality Life Insurance – which comes with its own list of benefits including discounts off wearable tech, trainers, gym memberships, spa and more!
• Company sick pay scheme
• Employee referral bonus scheme

*Subject to qualifying criteria

Requirements

Our ideal candidate will

• have the ability to think creatively and problem-solve
• have a proven track record of creating successful marketing campaigns using the full marketing mix
• have experience working with email marketing platforms (although training will be provided)
• have experience working with print and digital channels (although training will be provided)
• be a team player with excellent written and verbal communication skills
• have excellent organisational, planning and time-management skills with exceptional attention to detail
• have experience of A/B testing and the ability to use data to inform decisions in a results-driven way

Other information

Bluecrest is a multi-award-winning provider of health care assessments. With over 400,000 existing customers across corporate and consumer markets we are re-investing in our product development, technology and infrastructure to ensure we are market leading and achieve our mission which will enable everyone to have easy access to our services.