Marketing Communications Industrial Placement Farnborough 2023

We believe in creating an environment where you, our placement student, can learn and develop during your time with us and where you are given your own areas of responsibility from the start. Our experts and mentors will treat you as part of the team from day one, encouraging you to bring your own ideas to the table and giving you the opportunity to show what you can really do.

Our Summit ONE in Farnborough is home to the National Sales Company for the BMW Group in the UK, as well as BMW Group Financial Services which offers retailers, corporate, and private customers a range of customised financial services. Alphabet (GB) Ltd. as a leading provider of Business Mobility Services is also located in Farnborough.

We decided in November 2020 to bring together BMW Financial Services and Alphabet to stay relevant to our customers and continue to succeed in a rapidly changing business environment. Within our self-contained campus, we offer a modern way of working with an empowering office culture, some aspects of which include:

• Our work persona shift – being yourself is effortless and so increases efficiency. For this reason, we allow our employees to express themselves through the way they dress.
• Flexible working hours - working flexibly improves mental perspective and increases sustained productivity. This means our leaders maintain balance, not burnout, through focusing on output, not attendance.
• The opportunity to get involved with our continued support of our house charity with a variety of fundraising events throughout the year.
• Throughout our offices, there are open creative spaces which hold facilities such as table-tennis tables to encourage innovation and employee engagement.

The Role

We are looking for a confident and eager to learn individual to join our MINI Marketing team, responsible for all MINI UK digital marketing, national advertising, social media, CRM, events, and partnerships.

Working closely with the Product and Sales teams and our network of retained agencies, our primary focus is to generate the required number of enquiries to support the achievement of our annual sales volume targets through model launches, campaigns, and tactical marketing.

This is a dynamic, busy, yet fun team with a work hard, play hard attitude. Whilst MINI is part of the BMW Group, it has a very separate brand identity, with the smaller MINI Marketing team working autonomously from BMW. Everything from our dress code to office environment is reflective of the MINI brand.

Being part of a small Marketing team offers you the opportunity to get involved in many aspects of the Marketing mix. In addition, our team structure allows you to take full responsibility for projects in addition to supporting the wider team, operating as a key and valued member of the team from day one.

What will you be doing?

• Supporting the Social Media Manager with the development of regular social media campaigns.
• Assisting the Events and Partnerships Manager with the management of our ambassador programme and support events.
• Managing the finance process for the overall budget. This will include the raising of purchase orders and completing our end of month routines.
• Managing the retouching of imagery as required to support our campaigns, liaising with relevant agencies and ensuring timely delivery.
• Creating a monthly presentation summary of ‘Active Marketing Campaigns’ for distribution to the Management team.
• Coordinating and publishing a weekly Marketing update for the Retailer network, highlighting relevant activities and actions required.
• Maintaining the department's presence on the Retailer Intranet, ensuring it remains up to date with our latest campaigns and activities.

Qualifications and Experience

• Studying towards a bachelor's degree in Business Studies, Marketing, or a related field and on track to achieve at least a 2:2.
• Excellent IT skills alongside a willingness to understand and use new systems and technology.
• A well-rounded individual with a good mix of numerical and creative skills.
• Excellent written and verbal English language skills, being particularly strong in spelling, punctuation, and grammar.
• Strong interpersonal skills to influence and negotiate with agencies, internal stakeholders, and brand partners.
• Self-motivated, well organised, and able to manage your time and complete tasks before deadlines.
• Strong attention to detail, coupled with the ability to provide considered feedback to agencies and colleagues.
• A team player with a helpful, can-do attitude.
• A genuine passion for Marketing is essential.
• The ability to clearly understand the MINI brand tone of voice and creative style in order to provide relevant feedback and input on projects.

Why choose us?

• Great Pay - A competitive annual salary of £21,000, 27 days holiday (pro rata to your contract), and an attractive pension scheme.
• Rewarding Work-Life Balance - Contracted working hours are 37.5 hours a week Monday to Friday, helping you develop a fulfilling work-life balance.
• Exciting Additional Benefits - You will have the opportunity to enjoy other employee benefits including access to our Advantages scheme, giving you access to a range of offers and discounts, and a subsidised on-site restaurant.

What are we responsible for?

• Supporting you in your training and ensuring you settle into your role and feel welcomed.
• Working sustainably and ethically.
• Providing you with the opportunity to bring your own ideas and develop yourself.
• Ensuring you are happy with your work-life balance and feel as though your contribution to the business is being valued.
• Encouraging you to develop your soft skills such as creating working relationships, communicating effectively, delivering presentations, and gaining confidence in your own ability, supporting you in both your return to university and your future career.

What do you need to do now?

If this sounds like the opportunity for you then apply today using the link below.

The next stages of the recruiting process could include; online testing, a one-way video interview, and then a face to face, telephone, or virtual interview with the hiring manager.

Please Note

We operate rolling recruitment. This means we may close the application window earlier than identified if sufficient applications are received, so please apply early to avoid disappointment.

Please ensure that you complete all of the free text questions for your application to be progressed. Please also include a role relevant cover letter, explaining why we should consider you for this position.

To be eligible for this position, you must be returning to your studies for a minimum of 6 months after completion of this placement and be able to provide proof of your legal right to work in the UK if you are not a UK passport holder.

We are committed to promoting equal opportunities in employment and job applicants will receive equal treatment regardless of gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.