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We are currently looking for a Digital Marketing Coordinator to join our Thames team based in Staines-Upon Thames. This is a permanent, full-time, hybrid role with Cala and L&G Homes, based in the UK.
You will work as a part of the Sales and Marketing team at Cala’s Head Office in Staines, at least once a week (subject to change depending on your responsibilities). As part of this role, you will also be required to visit Cala developments and may be invited to other Cala and third-party offices across the Thames region for training and meetings.
Role Description
You will lend your unique voice in maximising the presence of Cala Homes amongst our competitors in the construction and housing industry. You will facilitate a wider reach to our customers – new and current – by delivering information and communications about our developments.
We need more brilliant minds help deliver our values and strengthen Cala’s online presence As professional marketing support, you will report Cala’s social performance alongside your creative peers to the Marketing Managers. In this dynamic role, you will interact with an array of digital mediums to create engaging, targeted online content and will prove great adaptability with the everchanging online-social landscape.
Other day-to-day responsibilities will include, but are not limited to:
- General management and upkeep of virtual information; adjusting online property listings on our website, email and SMS communications.
- Liaising with agencies and conducting competitor analysis.
- Running reports that monitor the success of online activity, including weekly performance reviews using analytic packages.
- Working alongside peers to strengthen organic SEO.
- Providing general wider marketing support for any other offline marketing and PR activities where required.
About You
Although industry experience is not necessary, it is preferable. The idea of shaping social presence and conversing with the current landscape should spark excitement in the ideal candidate.
The ideal candidate will possess:
- A degree in Marketing or similar
- Experience of working in a busy office environment in a role with a digital marketing focus
- Practical experience of Microsoft Office packages
- A full UK driving license, and access to a car
They will also have:
- Proficiency in Microsoft packages
- Willingness to learn content management systems
- Strong prioritisation and organisation skills to meet deadlines
- A keen eye to detail is essential
- An orderly digital-first approach
- Copywriting and excellent written-verbal communication skills
About Us
The Cala Group is a major UK housebuilder and leading provider of desirable new homes across Scotland, the South of England & Midlands. Driven by a mission to create vibrant and sustainable new communities, our homes are characterised by exceptional design and sector-leading build quality, and we have a passion for providing our customers with a great home buying experience. This is an exciting time to be at Cala. Our approach to sustainability and technology is undergoing a dramatic transformation, and we’re aiming to create an industry-leading experience for both our staff and customers. At Cala, you can expect to be part of an environment which allows you to do meaningful work, while offering opportunities for personal growth.
Our goal is to be the favoured employer in our industry and beyond. We encourage applications from those who want to be part of a culture where they can thrive, feel a sense of belonging and be comfortable being themselves at work.
