Field Marketing Intern 2023

At Criteo, our culture is as unique as it is diverse. From our offices around the world or from home, our incredible team of 2,700 Criteos collaborates to develop an open and inclusive environment. We aim to create a place where people can grow and learn from each other while having a meaningful impact. We work together to achieve our goals, push boundaries, and share successes. All of this supports us in our mission to power the world’s marketers with trusted and impactful advertising.

Role Description 

Commerce is evolving and at Criteo, the marketing team is at the forefront of this exciting space. Field Marketing plays an instrumental role within our Sales organisation and features a mix of lead generation planning, co-ordination and execution of lead generation activities. Important parts are pipeline trending analysis and participating in the sales leadership meetings as a key collaborator. You’ll be responsible for supporting the business development and Criteo’s brand awareness: from the acquisition and growth of our prospects and clients to the design of inspiring Thought Leadership campaigns. You’ll be supporting one of our key regions and your Marketing expertise will help us accelerate our growth journey.

You will join the Field Marketing team and work in close collaboration with the commercial team in Europe. Your role will be to coordinate and support the execution of our Field Marketing activities for Europe with a focus on Commerce Growth. You’ll manage both short term tactical projects, long term strategic and air-cover initiatives. You’ll work our central brand team, insights team, & content team.

This is an excellent opportunity for an experienced student with strong analytical and project/program management skills to join an innovative company in the high-tech industry. You will be part of and work in an outstanding team, where teamwork and collaboration are fostered by all, across borders and groups.

What You'll Do

• Support content creation and execution of marketing campaigns (email marketing, newsletters, social and paid media, webinars), including measurement and metrics.
• Supporting lead generation planning as well as program development, execution, and tracking.
• Taking ownership of updating lead generation planning tools to ensure full transparency on upcoming activities.
• Learn about Criteo’s Commerce Growth product and working with the team to develop optimisation strategies that support solution growth across the business.
• Support ABM (account-based marketing) programs and efforts- for example- customer loyalty, outreach program(s) across the business, digital ABM tools.
• Assist with budget management, sales collateral/enablement organization, Salesforce campaign management and other related marketing administrative support required.
• Create Thought Leadership content, ranging from social media to webinars and speaker presentations.
• Partner closely with the Marketing team(s) and sales teams to ensure the success of all programs.
• Supporting regular business reporting and communication, enhancing data-sources and data reporting to gain scale and address new requirements.
• Taking ownership of updating lead generation planning tools to ensure full transparency on upcoming activities.
• Activities may include: co-ordination of all contributors to strategy projects and sales programs, delivering briefings, crafting reports and dashboards, reporting on results, assessing effectiveness, and recommending areas for improvement.

Who you are

• Available for a 6-month full time internship
• Native-level English speaker, able to write client facing copy
• Proficient in additional European language (advantage)
• Proficiency in PowerPoint, Excel and Word required, Salesforce.com experience an advantage
• Excellent presentation & communication skills, comfortable presenting to senior leaders in the company
• Ability to conduct creative analysis, yet translate those results easily into digestible messages, communications and presentations
• Strong analytical and problem-solving skills and quantitative approach to solving problems
• Out of the box mentality where “making the impossible possible” is top of mind for any project involvement
• Collaborative style with strong influencing skills
• Strong networking, relationship-building and communication skills
• Proactive, creative and innovative problem solver
• Ability to work in a fast-paced environment with a remote team and to pivot quickly
• Have a deep interest in AdTech and the motivation to learn about Criteo and its solutions
• Comfortable with lead-gen, salesforce and marketing tech

Our Values

At Criteo, we believe the future is wide open when it includes everyone. We are committed to creating an environment where all Criteos feel a sense of belonging. We nourish our diversity by listening to all cultures within Criteo - and there are many. We are proud to be a global team and conscious that it takes people with different perspectives, thoughts and cultures to succeed. We want you to come as you are so we can succeed together.

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