Product Marketing Executive (Data & Analytics Hub) 2024

We areDigital Science and we are advancing the research ecosystem.

We are a pioneering technology company, and our vision is of a future where a trusted and collaborative research ecosystem drives progress for all. We believe in better, open, collaborative and inclusive research.

In creating the next generation of tools and working in partnership with the community we tackle some of the biggest challenges to research. In order to achieve our vision, we need innovative, inspiring and dynamic people to join our team. Want to join us?

Your new role

Part of Digital Science’s Data and Analytics Hub. We look after the largest, rapidly growing SaaS businesses within Digital Science and have high growth expectations and targets. You’ll experience all the excitement and innovation of a small growing business within the security of a larger supportive organization.

We have offices around the world (London, Boston and Romania) and our colleagues are global, but most of us work remotely.

What you’ll be doing

The product marketing team work collaboratively with product and sales to deliver GTM product launches and generate engaging sales enablement materials that showcase our capabilities and speak to the needs of our customers.

We also provide strategic support refining targeting, messaging and positioning and deliver product and competitive intel which supports the campaign marketing team in their lead generation efforts across our 4 core segments: academic, government and funder, corporate and publishing.

In this role you’ll undertake a number of activities to support the promotion of our rapidly developing products and solutions. This includes:

• Supporting the Product Marketing Manager in the creation of effective product sales enablement collateral per segment
• Reviewing our competitive intel tool and collating updates for our competitive digest
• Planning and coordinating email campaigns with the central marketing team for product launches/updates
• Making product demo videos for different use cases
• Coordinating customer interviews for editorial or video case studies and load them on to the website, with the purpose of promoting the benefits of our solutions and showcasing how they have made a difference to customers
• Gathering customer testimonials and feedback
• Updating and creating new sales enablement collateral across our segments
• Working with copywriters to build our use case example pages, creating assets such as infographics and videos to demonstrate each use case, with the purpose of matching our solutions and capabilities to customer need and telling that story convincingly
• Supporting all marketing activities required for new product GTM launches (social posts, design assets, updating or creating collateral)
• Creating and coordinating monthly internal comms digests on product updates
• Creating, posting and promoting blog posts
• Organizing and promoting product-specific webinars to support lead generation
• Loading videos on our YouTube channels and PPC accounts
• Updating the websites with new content, case studies, use cases etc.
• Loading content and images to create interactive magazine content using our tool Turtl
• Managing the invoicing process and collating credit card receipts for marketing team
• Adhoc support for the campaign marketing team as needed

What you’ll bring to the role

You will be

• Inquisitive, proactive and organized
• Collaborative, with experience of working with multiple stakeholders
• Able to juggle and prioritize competing demands and changing direction in a fast-paced environment
• Enthusiastic with a positive can-do attitude
• Passionate about learning and developing a career in product marketing

You will have

• Minimum of 1-2 years’ B2B marketing experience, preferably within one of the following industries: pharma, chemicals, government and funder or publishing, academia or research and / or for SaaS product marketing, subscriptions or professional services.
• Educated to at least a Bachelor’s degree level
• Excellent written and verbal communication skills in English
• Excellent attention to detail and organizational skills
• Experience of:
• creating marketing copy for websites, email, social media (LinkedIn, Twitter)
• creating marketing and sales enablement collateral
• video marketing / graphic design (desirable)
• organizing/promoting webinars
• briefing agencies
• having worked with tools such as Pardot / Salesforce / Canva / WordPress (or similar) / Google Analytics
• working with sales teams.

Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

Our vision and values

We invest in, nurture and support innovative businesses and technologies that make all parts of the research process more open, efficient and effective. The talent we secure is fundamental to us achieving our vision and our growth plans. The values we live by are:

• We are brave in the pursuit of better
• We are collaborative and inclusive
• We are always open-minded
• We are from and for the community

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

About Digital Science

Digital Science is a technology company working to make research more efficient.

We invest in, nurture and support innovative businesses and technologies that make all parts of the research process more open and effective.

Our portfolio includes admired brands including Altmetric, Anywhere Access, Dimensions, Figshare, ReadCube, Symplectic, IFI Claims, GRID, Ripeta, Writefull, Gigantum and Overleaf.

We believe that together, we can help researchers make a difference.