CRM Assistant London 2023

We’re a diverse and global community made up of Farfetchers, our partners and our customers, which we believe is at the heart of our success. Everything we do is centred around our values - Be Human, Think Global, Be Revolutionary, Todos Juntos, Be Brilliant, Amaze Customers - which define our beliefs and our actions. We welcome difference and foster a consciously inclusive environment for everyone. We are Farfetch For All.

Marketing

We’re a diverse team of Marketing professionals, spanning artistic and scientific expertise. We’re driven to amaze our global community of customers through our data-driven approach, revolutionary spirit, test and learn culture and collaborative style. All for the love of fashion.

Our London office is located in Old Street, London’s tech hub, and is home to a broad range of teams including Commercial, Marketing, and Product. Our open plan space is ideal for collaborative working and sharing ideas, or you can enjoy some quiet time in our dedicated library. We also have a large outdoor terrace which is the perfect spot to have a team lunch or host events.

The role

This is an exciting time for Farfetch as we are experiencing a period of unprecedented growth. We are looking for an outstanding CRM Assistant to focus on developing CRM at Farfetch – planning and executing best-in-class retention programs, driving engagement in our web, email and mobile experiences, and supporting growth in our international regions.

The role will be ideal for someone who is looking for an exciting growth opportunity in a fast-paced environment and is looking to make an immediate impact. You will be a good communicator and passionate about all things digital. Reporting into the CRM Manager, you will also work closely with international teams and internal departments, executing CRM marketing strategies based on commercial objectives.

What you'll do

• Plan and execute CRM campaigns, including, but not limited to:
• Planning content for CRM marketing communications (email & push)
• Building campaigns within our 3rd party ESP (Responsys)
• Proofing and deploying campaigns in a timely fashion and to a high standard
• Optimisation of campaigns through test and learn activity
• Coordinate the Global CRM calendar, feeding in relevant insights and choosing when and what messages to send
• Liaise with local teams to support regional campaigns
• Collaborate with the Loyalty team to execute customer retention promotions and loyalty communications
• Monitor subscriber and push opt-in lists & work with key stakeholders on programs related to acquiring subscribers and push opt-ins
• Support cross-channel activities including on-site messaging (using our 3rd party tool Qubit), push notifications and in-app messages
• Support the development of personalised and automated CRM campaigns
• Review analysis and reporting for CRM activity and make recommendations based on results
• Collaborate with the UX, Product, Design, International, Customer Insights and Global Digital Marketing teams when designing and delivering campaigns

Who you are

• Recent graduate/ graduate with relevant placement experience
• Excellent communication skills
• Outstanding execution skills with strong attention to detail
• Confident in presenting to and working with senior team members
• A passion for numbers and outstanding analytical skills
• Proficient in Excel

Before Applying

Through your application, we want to understand the skills and experiences you have that make you the perfect fit for this role and for FARFETCH. We’re passionate about creating the conditions for Farfetchers to grow and develop but we’re also looking for people who can hit the ground running, so make sure to apply for a position where you feel you can thrive.