We are currently looking for a Digital Marketing Executive to support and be part of our team.
Indicia Worldwide is an insight and technology-led communications agency with global production expertise.
Why we exist
We create new value.
At Indicia Worldwide, our philosophy is one of ‘creating new value’. We create new value at every step of the journey that a brand takes to market, by driving an increase in marketing performance and reducing costs in marketing execution. For our clients and their customers, we are building mutually-beneficial partnerships. We see this proposition, built around the perfect balance of efficiency and effectiveness, as pioneering, entrepreneurial and, above all else, sustainable.
Our substantial investment in our technology and data science capability, and resource, provide our differentiation in the marketplace. Data insight and marketing technology allow us to measure our work, evidencing ROI as the most critical metric in today’s environment.
We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.
As a business we draw on a rich heritage from the worlds of print, creative production, retail, data, digital, tech and creative, bringing these disciplines together to support global brands with their omnichannel marketing activation needs.
We believe in what we do. We believe this proposition makes us unique. We have the capacity to redefine the way marketing is activated for our clients across the globe. Now, and well into the future.
Purpose of the role
Improved client performance by engaging consumers with brand ideas better, faster and more cost-effectively, across every step of a brand's journey to market.
As we continue to grow our digital offering at Indicia Worldwide, we are looking for a Graduate Digital Marketing Executive to support in a wide range of digital marketing tasks with the aim of provided an excellent and personalised service to our clients.
As this is an entry level role specific experience is not required but an interest in the subject is needed. Training can be provided in the different aspects of digital marketing, what is essential is a can do attitude and a willingness to take ownership of your own learning.
Key responsibilities
Picking up task across a range of digital marketing activity including:
- Seo
- Undertaking thorough keyword research in variety of areas, developing an understanding of how to choose which keywords to target.
- Content research and brief writing, using the keyword research to investigate key topics and put together a content brief to provide rich content ideas to clients.
- Competitor research, undertaking a review of the digital landscape and appreciating the different types of competition.
- Developing technical SEO skills to be able to interpret and action site audits.
- Ppc
- Setting up and manging campaigns in Google across paid search and display.
- Researching relevant keywords and audiences to target.
- Monitoring campaign performance and producing reports.
- Working with manager to implement optimisation tactics.
- Paid Social
- Setting up and managing campaigns across the range of social media platforms.
- Monitoring campaign performance and producing reports.
- Web analytics
- Analysing Google Analytics, Google Search Console and campaign based reporting metrics and gathering meaningful insights to inform future campaign optimisation.
- CMS Management
- Keeping a Wordpress site up to date and actioning requests from clients in an accurate and timely manner.
Skills, knowledge, experience and exposure
Knowledge & skills
- Good communication and stakeholder management skills, ability to prioritise requests and keep relevant parties up to date with progress
- Ability to work with stakeholders internationally
- A self-starter who can be proactive in developing new skills and knowledge
- A strong interest in digital marketing and a desire to keep up with industry trends and best practice
- Excellent attention to detail and dedication to getting things right
- Web coding skills such HTML, CSS or Javascript are an advantage
Education
- Degree level or equivalent qualification
Mindset to navigate the role
- The successful candidate will have a proactive attitude towards their own learning and be eager to develop.
- They will have a questioning mind and be able to logically think through the work they are delivering.
- They will be focused on achieving the best results for clients and be committed to building strong working relationships with internal stakeholders.
Temperament for the role
- The role requires a self starter who will take ownership of what they are doing and be comittied to delivering high quality work.
- Previous agency experience would be an advantage but the main thing is to thrive in a face paced environment.
- Great attention to detail is important with strong communication skills.
Role requirements
This role will be based in our Bristol office with some limited travel to client sites.