Applications for this job are now closed
Your work matters to millions.
Shaping culture is in the DNA of ITV. So, it’s not surprising that you’ll find us in every home in the UK, our productions are famous all over the world and we’re at the forefront of the digital streaming revolution.
When you join us, you enter a fun working environment. With opportunities to learn, to grow and make a real difference. Small enough that your impact’s felt in the business, but big enough that your impact reaches millions of people.
Come develop your skills, change TV and the course of your career. Don’t just watch it. Be part of it. Join ITV.
Your impact sends ripples.
The role
Reporting to the Senior Marketing Manager, the Marketing Executive will have responsibility for developing and executing campaigns that drive an uplift in subscriptions to ITVX Premium. The role has a strong focus on business forecasts, spend, CPA, content and trading.
This role is an integral part of the future of ITV and will be instrumental in making our content unmissable and ensuring our on-demand viewers and subscribers grow in line with our ambitious business targets.
Main responsibilities
- Support the delivery of effective marketing campaigns across digital, TV/VOD and CTV to drive growth in viewing and subscriber numbers.
- Lead on creative for all subscriber campaigns with a focus on performance and content insights.
- Build and maintain strong relationships with media teams (across paid and owned) to drive performance and growth.
- Work closely with ITV Creative to ensure all creative assets stand out whilst maximising viewing and customer acquisition.
- Work with other areas of ITV such as Product, Editorial, and Commercial teams to ensure optimal marketing journeys and seamless viewer experiences to drive business performance.
- Support the Senior Marketing Manager and Head of Marketing on trading performance presentations on a weekly basis.
Skills you’ll need (minimum criteria)
- A marketing professional with experience in a subscription business preferable.
- Experience briefing and managing campaigns is desirable with high levels of attention to detail
- Commercially minded with an understanding of how marketing can drive business performance.
- A passion for and knowledge of the modern TV landscape, the latest viewing behaviours and how viewers are discovering content.
Other things we’re looking for (key criteria)
- An ability to work collaboratively with other team members and other business areas to successfully deliver projects.
- Highly numerate with the ability to make data simple and accessible to all.
- Excellent verbal and written communication skills, with confidence in presenting to internal and external stakeholders
- Ability to work to tight deadlines, manage multiple projects & prioritise workload.
- Evidence of ability to build strong stakeholder relationships internally and externally
- A champion for diversity and inclusion.
ITV is for everyone
ITV strongly encourages applications for this role from disabled people. As a Disability Confident Leader, if you meet the minimum criteria for a role and you have declared that you are disabled, we’ll guarantee to take you to the next stage* (minimum criteria above).
We're happy to discuss any support/personalisation you may need during our application and selection process as part of our reasonable adjustments. Drop us a line if you require anything at talkingcareers@itv.com.
* There may be a few exceptions where we are not able to take all eligible candidates to the next stage due to the volume of applications.
Because those who make an impact deserve to be rewarded for it
ITV offers some great rewards and benefits including
- Flexible working with a range of options to suit everyone
- Generous holiday allowance, plus you can buy more
- Annual bonus opportunity
- Competitive pension contribution
- Save as you earn - with an opportunity to buy ITV shares
- Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life
