McCormick has an established eCommerce presence globally and is looking to further strengthen its capabilities in the EMEA region. The eCommerce part of the business has grown exponentially over the last few years and the company sees an opportunity to supercharge its regional eCommerce capability and more than triple its size over the next few years.
The company has invested in creating a central EMEA eCommerce unit that will act as a centre of excellence in the region and drive eCommerce best practices across both UK, France and wider EMEA markets. It therefore wants to bring on board an eCommerce graduate to support the implementation of a digital shelf playbook which would cover media and marketing, data and analytics, as well as innovation.
This individual will support the redesigning of McCormick’s approach to winning the digital shelf and will work with respective countries and retailer teams to secure growth and help McCormick become a market leader in this space
Main responsibilities
Digital Shelf Fundamentals
- Support the execution of our digital shelf strategy across EMEA (Search, Pricing/Promotion, Assortment, Ratings and Reviews, and Content)
- Work with external agencies to brief, design and launch content optimised for the digital shelf
- Build and optimise regional playbooks to educate the wider business functions on the purpose and importance of McCormick’s digital shelf
- Utilise our digital shelf reporting tool to create a monthly scorecard and work in collaboration with regional and local cross functional teams to take actions based on the insights
- Conduct continual analysis of competitor activity and market trends on eCommerce channels and share these on a regular basis with the wider EMEA eCommerce community
- Manage an internal digital shelf tracker to update key stakeholders on progress of content creation activities
- Lead the compilation and share-out of a quarterly EMEA eCommerce newsletter highlighting key opportunities and learnings from across the region
Amazon & eComm Media Optimisation
- Support with Amazon set up in new markets across EMEA
- Work with external agencies and colleagues to optimise our Amazon AMS activations
- Review Amazon data tool and share actionable insights with relevant colleagues
- Work with brand and eComm colleagues to analyse our online media performance
- Use learnings to help build an eComm media playbook
Candidate profile
- Commercially inquisitive and customer-focused mindset with an ability to shape and deliver outcomes in a dynamic, fast-growing organisation.
- Passionate about creating something new and an ability to drive compelling ideas and execution, both externally and internally
- An interest in the world of digital commerce would be advantageous.
- Previous working experience in marketing or digital commerce would be a plus.
Company
At McCormick, we bring our passion for flavor to work each day. We encourage growth, respect everyone's contributions and do what's right for our business, our people, our communities and our planet. Join us on our quest to make every meal and moment better.
Founded in Baltimore, MD in 1889 in a room and a cellar by 25-year-old Willoughby McCormick with three employees, McCormick is a global leader in flavour. With 12,400 employees around the world and more than $5 Billion in annual sales., the Company manufactures, markets and distributes spices, seasoning mixes, condiments and other flavourful products to the entire food industry, retail outlets, food manufactures, food service businesses and consumers
While our global headquarters are in the Baltimore, Maryland, USA area, McCormick operates and serves customers from nearly 50 locations in 27 countries and 135 markets in Asia-Pacific, China, Europe, Middle East and Africa, and the Americas, including North, South and Central America with recognized brands including Schwartz.
At McCormick, we have over a 100-year legacy based on our “Power of People” principle. This principle fosters an unusually dedicated workforce requiring a culture of respect, recognition, inclusion and collaboration based on the highest ethical values.
Agencies: McCormick as needed will work with external recruitment vendors through our Agency Portal. Unless previously contacted, McCormick does not accept unsolicited resumes from external recruiting agencies.
McCormick is an EOE/Veterans/Disabled/LGBT employer.