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We are looking for an enthusiastic, creative, curious Account Executive to join our specialist Local media team within Connections Planning.
This role in Local is unique and offers a great insight into the full matrix of marketing communications including client relationships, strategic thinking, cross channel planning, media buying, specialist teams, agency partners and measurement.You will get a great grounding in planning and buying local print, mags, OOH, digital display, digital audio, radio, and doordrops.
You will be supporting the local team across clients such as M&S, TJX (TK Maxx and Homesense), and Rolex. M&S and TJX are two of our long-standing core clients in the Local team; TJX are the umbrella company of the much–loved high street brands TK Maxx and Homesense.
On a day-to-day basis, you will be supporting the team across both M&S and TJX in shaping and creating successful campaigns for new store openings, relocations and renewals. We work closely with the Connections Planning team for these accounts, as well as key suppliers/media owners and the clients themselves.
Working on Rolex/Tudor you will be helping to plan luxury print campaigns across a range of the Rolex and Tudor retailers such as Watches of Switzerland Group, Beaverbrooks, and Emson Haig, working closely with the Rolex local lead and the internal planning team.
About the role
We are a team of local experts, who pull together highly detailed cross-channel media plans for our clients, for specific locations across the UK. We operate as both a planning team and a buying team, so you will learn a broad range of skills across multiple disciplines, making this is a great role to start your career in media! A keen eye for detail and a high level of accuracy is a must, as we dig down to very granular detail and data within every part of a plan.
We work with our clients from briefing stage to end of campaign reporting, so you will have a holistic view of the entire process. You’ll have client exposure and will be contributing to meetings and proposal presentations direct with our clients.
Outside of our core clients we can also be used as a specialist buying team for local media for any other client within Mindshare’s roster, so you will also get experience to different planning teams and clients such as Warburtons, Yorkshire Building Society and BP.
The bulk of your time will be spent investigating store areas and identifying local media opportunities within them, as well as booking campaigns with media owners, aiding in our finance processes and proactively supporting the rest of the team to ensure we are providing the highest quality service to our clients. You will get trained in a number of planning tools such as Mediatel, JICREG, Experian and J-ET.
The local team is growing, and sitting within a wider team and top network agency such as Mindshare offers a wealth of opportunities for your development going forward.
About you
Prior media/marketing experience is not a pre-requisite. A combination of “hands-on” experience and a structured training programme means Account Executives gain a comprehensive knowledge of how a media agency business operates and an understanding that is the cornerstone of a successful career in the media industry.
Required key skills & behaviours
- A genuine interest in a career in marketing and advertising
- Enthusiastic, reliable and excellent team player
- High attention to detail and levels of accuracy
- Inquisitive and curious with a drive to really get under the skin of our client’s marketing
- Excellent written and verbal communication skills
- Strong organisation skills incl. time and project management
- High level of comfort using data – both small and large datasets
- The ability to analyse data to discover insights
- Comfortable working in teams and will be able to proactively engage and collaborate with peers
- Proficiency in Excel, PowerPoint and Word
What we can offer you
- A strong salary commensurate and in-line with relevant experience
- 25 days annual leave and your birthday day off
- Ongoing internal and external training opportunities
- Flexible working
- The opportunity to attend industry conferences and awards nights
- Career and personal progression
- Private Healthcare
- Excellent pension matching structure
About Mindshare
Mindshare is a leading global marketing and media services network with billings in excess of £23billion worldwide. We work with some of the most famous businesses and brands in the UK – such as Unilever, Ford, KFC, Marks & Spencer, Volvo and TK Maxx.
The Mindshare network consists of 116 offices across 86 countries throughout the USA, Latin America, Europe, Middle East, and Asia Pacific; each dedicated to forging competitive marketing advantage for businesses and their brands.
Our approach
Our ambition is to drive Good Growth for our clients. Good Growth is about delivering growth that is enduring and is considerate of people and planet. Media is a powerful force, and we need to be mindful of the responsibility that it brings.
We help our clients make better decisions by ensuring we use media in a trusted, inclusive and sustainable way. We recognise that in order to drive Good Growth, we need to place people at the heart of everything we do. Understanding people, not demographics allows us to place media meaningfully into their lives.
Good Growth is a big ambition – one which inspires change for the industry but also for our agency and we achieve this through our values of Energy, Empathy and Impact.
Working for Mindshare
Our brilliant people allow us to deliver our ambition. We invest heavily in their development to ensure they are progressing and thriving wherever they work in our business.
We also think inspiration for our staff is key and our pinnacle and flagship event of the year, Huddle, connects people, opinions and perspectives across borders and is all about learning something new and participating.
Committed to diversity & inclusion
We have a big dream at Mindshare, to become the most inclusive place to work in the country! This will take time but the whole agency is passionate about making it a reality.
To support this, we currently have 8 Employee Resource Groups available for our people to join and be a part of including, Roots, PrideM, Women in Business, Enable, Declassify, 0Borders, ADAM and Working Parents.
These groups hold the agency to account for making progress and, along with our Mental Health Allies, design and lead events and initiatives that help us create a welcoming environment to all and a place where everyone can be their most confident self.
