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    4. Digital Marketing Operations Industrial Placement London 2024
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    Our Human Health Division maintains a “patient first, profits later” ideology. The organization is comprised of sales, marketing, market access, analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.

    The Role

    You will be an integral part of the Digital, Operations and Systems (DOS) team – supporting the Sales and Marketing activities of all products in the UK. The DOS team collaborate with stakeholders within UK and Global teams to optimise customer engagement and support our patients using multiple, integrated digital channels.

    The successful candidate will be a critical member of this team for 12 months and will be instrumental in supporting digital channels and capability developments.

    This placement provides an outstanding opportunity to learn about the pharmaceutical industry and will build a strong foundation for future career success.

    Duties

    • Support and manage project involving new and current digital channels and innovations within the company, including email, web, webcasts, and hybrid events.
    • Develop, and approve marketing campaigns for webcasts and our tailored online portal designed for healthcare professionals.
    • Assist with remote interactions, using webcasting and virtual events platforms.
    • Support online and mobile marketing initiatives (such as Search Engine Optimisation) across the UK business in line with our promotional and corporate strategies
    • Assist with the Email and Marketing Automation channels (internal and external) - an integral component of our promotional activity and acquisition strategy.
    • Make tactical marketing recommendations to the business using digital data and customer insights.
    • Lead on team communications - producing monthly internal infographics and newsletters.
    • Manage user acceptance testing on new projects, and annual compliance auditing.
    • Collaborate and work with cross functional teams on all the above activities - including Business Insights and Analytics, Marketing, Medical, Legal and IT.
    • Embrace agile ways of working by taking on a Scrum Master role for the Digital Channels Team and best practices across teams.

    Requirements

    • You will be looking to complete a 12-month student internship as part of your undergraduate degree
    • Ideally you will be studying a degree in Marketing, Digital Marketing or a Business based discipline (or equivalent qualification)
    • Demonstrates understanding of marketing fundamentals.

    How to Apply

    Please complete the online application form, uploading your CV and a cover letter answering these questions (please upload your CV and cover letter as one document):

    • What has motivated you to apply to our company and why this role (Up to 400 words)?

    Our standard early talent recruitment process is: An online application, an online assessment and then a final assessment.

    Provisional final assessment dates will be held from November 2023

    Deadline: 18th October 11:59pm.

    PLEASE NOTE: the role may close before this deadline if over subscribed so please apply as soon as possible.

    Next Steps: In the event of your successful progression to the next stage, one of our early talent team will contact you within two - three weeks of the application closing date.

    Start Date: June 2024

    Equal Opportunity Employer

    We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.

    Company Overview

    We are a global biopharmaceutical leader committed to enhancing the lives of individuals through a diverse portfolio of prescription medicines, oncology treatments, life-saving vaccines, and animal health products. Our unwavering dedication to delivering innovative solutions is the driving force behind everything we do. With a team of over 70,000 employees spread across 140+ countries, we offer state-of-the-art laboratories and inspiring offices designed to foster growth and development in our team members.

    With 125+ years of service and a record of being one of the world's foremost investors in research and development, we take pride in our legacy of cultivating breakthrough advances that shape the future of healthcare.