Content Marketing Executive - Zenith Global

Company Description

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.

Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.

 
We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty, and Electrolux.

Our Commitment
At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.

We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.

Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.
 

Job Description

As a Content Marketing Executive, your role will be to develop and execute our clients’ overall content marketing strategy, with a focus on content creation and distribution through Digital PR, Influencer Marketing and Native Advertising. You’ll be part of a fast-paced team working alongside our in-house technical SEO experts in the Performance Content division on a range of exciting clients.

Your day-to-day tasks will be varied, including tasks such as writing articles, blogs and other forms of online content, as well as supporting on creating detailed data-led content audits to insights in support of content strategy development. We are looking for someone who is not only passionate and curious about what they do but is comfortable discussing ideas and new ways of working to the wider team and clients in an accessible way.

• Creation of multi-format digital content with a focus on editorial 
• Delivery and understanding of innovative content marketing, audience research, PR and distribution strategies
• Contributing to effective and accurate completion of key deliverables such as monthly reports, competitor analysis and research documents 
• Contributing to effective and confident contribution to team meetings, client meetings and the pitch and sales process
• Drive innovation in content marketing and integration with other media campaigns and services
• Develop, support and educate other team members and clients in regards to the place of Content Marketing and its importance in driving performance for clients

To apply, please have a CV and covering letter. 

This role is for an immediate start, and the deadline to apply for this role is Friday 3rd November

Qualifications

• Excellent written skills (please share any examples of written work that you have done in the past)
• Organised, with high attention to detail and good project management skills to meet deadlines
• Strong verbal communication skills to be comfortable speaking to clients
• High computer literacy (including Microsoft Word and Excel) and ability to learn different tools and platforms quickly

Additional information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week from Jan 2024.

Employee Benefits

• 25 days holiday increasing to 30 days after 5 years’ service plus bank holidays
• Enhanced Parental leave packages
• Summer Fridays
• Work your World, our flexible working programme
• Birthday day off
• Technology, shopping and local business discounts including Westfield
• Headline – our Mental Health Programme and many more