Commercial Group Marketing Placement 2022

Sony Music Commercial Group (CG) is known as the backbone of the company. In its full scope, it encompasses a number of labels and groups: Legacy Recordings, Magic Star, Silvertone, Sony Nashville UK, Masterworks/Sony Classics, and Music For Nations (although the internship deals primarily with the first 4). CG is the proprietor of Sony Music’s entire catalogue, representing virtually every musical genre.  ‘Catalogue’ refers to anything which is older than 42 months – everything from Frank Sinatra to The Clash, Whitney Houston to One Direction, George Michael to Foo Fighters, Barbra Streisand to George Ezra, Elvis Presley to Calvin Harris, Paul Simon to Beyonce, and everything in between! Our catalogue marketing activity exists in conjunction with artists and Sony’s frontline labels on a non-stop basis, taking place when artists are both in and out of album cycle; identifying opportunities, moments, and trends which could bring fans closer to their favourite artists, and which could introduce them to other artists in Sony’s vast catalogue.

The Role

To say the role and the department is varied would be an understatement, and the year-long placement will allow the Intern to see exactly how our marketing team operates, both in terms of physical releases and marketing campaigns within the realm of streaming. The marketing team is comprised of 15 members, spanning marketing, digital marketing, and our video team, all of whom you would interact closely with. We are a close-knit team who love music and are passionate about creating legacies for our artists and their work. We value dedication, passion, and innovative thinking in all that we do, and strive to create an environment in which experience and knowledge is constantly being shared.

The Team

Sony Music Commercial Group would nail the music round in a pub quiz! Our team of marketing experts is made up of people who live and breathe music, and whose knowledge spans decades of music of every genre. We are creative and forward-thinking in all that we do – and we have the awards to prove it! The department plays a vital role in the continued success of Sony Music, and the Internship is a truly exciting way to learn about the business as a whole, since the Commercial Group has touchpoints across virtually every other department in the company.

What you’ll do

• Provide support to Marketing and Product Managers across releases and campaigns – from ideation (suggesting concepts, angles, and creative ideas), research, and planning, all the way through to execution and beyond. For physical releases, also liaising with graphic designers and mastering/mixing studios, proof checking artwork and audio, ordering promo stock, creating e-cards for promo teams and other partners, etc.
• Provide full administrative support to a team of marketing professionals - correspondence, booking bikes/couriers and transport, booking artist/management/staff travel where necessary, booking meeting rooms, organising weekly department meetings and agendas, creating Purchase Orders for marketing related invoices, answering general enquiries, etc.
• Run your own streaming campaigns for artists/anniversaries/moments identified by the wider marketing team. This includes coming up with ideas and activations, seeking artist/management approval and overseeing campaign execution, overseen by your own manager.
• Where/when necessary, be present at video and photo shoots, showcase events, artist appearances, etc.
• Be an ‘ambassador’ for the dept. Work closely with marketing teams and other areas of the business to find out about new releases, new signings, remixes etc.
• General communication with artists, management, promo teams, Sony Music international teams, and third party suppliers.
• Keep abreast of marketing and industry developments, new technologies, competitors’ marketing campaigns, and market conditions.

Who you are

• Have a genuine love of music – nothing is too niche or obscure for us! A broad appreciation of music is key, but a decent knowledge of pre-2000 repertoire would be beneficial.
• A drive to learn how the music industry operates.
• Admin experience in a busy environment.
• Strong computer skills, especially MS Office suite.
• Excellent verbal and written communication skills.
• Highly organised and can multi-task while remaining calm under pressure.
• Ability to prioritise workload, goals, targets and time, and to work independently.
• Proven self-starter.
• Confidently deals with people at all levels internally & externally.
• A team player who can be relied upon to participate as needed during busy periods.
• A passion to learn & develop.

What we give you

• Weekly sessions with fellow interns to learn about the wider business.
• Learning and development workshops to help you grow within the working world.
• The opportunity to join our employee resource groups @HUE, @Whatif, @Whatiffreedom and make a difference to our company.
• 25 days holiday + Bank holidays
• 2 Premium days to use for working on yourself, caring for your mental health or volunteering.
• A credit to use on live gigs.
• Free vinyl

How to apply

When applying to your chosen position, please answer all of the application questions, these answers will be reviewed along with your CV. Please ensure that your CV is readable in all formats, we recommend uploading a PDF CV.

Once you have submitted your application, you will receive a confirmation email to let you know that we have received your application. We aim to get back to everyone on the status of their application by 31/08/21

The application window for this internship will close on 01/08/21 at 9pm.

If you require any reasonable adjustments or assistance with the application or interview process, please contact us here sonyinternshipsuk@sonymusic.com. Please put Reasonable Adjustment Request in the subject line of the email. If you are in need of a phone call, please send us the email a message with the subject line Call Request and your number and we will get in contact at our earliest convenience. Please do not contact reception with application queries.

Things to note

• We do not require you to have a degree or qualification in order to apply for this internship but you do need to be over 18+.
• The start date for the programme will be in January 2022
• We will get back to you on the status of your application by 31/08/21
• There will be 3 rounds of interviews to complete, the recruitment process will be a mixture of virtual and in person interviews, but this will be determined by Covid restrictions and government guidelines at the time of interview. Again, if you require any reasonable adjustments to the interview process, please contact us at sonyinternshipsuk@sonymusic.com. Please put Reasonable Adjustment Request in the subject line of the email.
• The first round of interviews will commence in September 2021, with final rounds in late October or Early November.