Applications for this job are now closed
We are on a transformational journey for both customers and colleagues which will make us the pride of British hospitality. With over 40,000 people working across our 1,600 pubs, our breweries and two support centres, a career at Greene King has no limits.
If you are an enthusiastic graduate or have great experience working within the hospitality industry and are passionate about CRM and all things digital marketing, then we have the role for you!
We are looking for a customer champion (and potentially a future leader) to join our growing team to help plan and deliver CRM campaigns for our family of brands to actively drive frequency, retain & engage existing customers and grow customer lifetime value.
You will be required to work in our Burton on Trent office a minimum of 2/3 days a week.
This is a permanent position with a start date of October/November 2022.
Key Responsibilities
- Help to deliver a programme of compelling email campaigns and using segmentation, targeting and content creation - deliver the right message to the right audience.
- Analyse existing customer behaviours and identify key customer moments when CRM communications should be executed
- Bring your creative flair and commercial acumen to support campaign planning to achieve database growth and customer engagement
- Work alongside external agencies to support execution on CRM campaigns
About You
- Passionate about CRM and digital marketing.
- A Marketing / Digital Marketing degree would be great, but not essential!
- Good analytical and commercial understanding
- Capable of working to tight deadlines in a fast-paced environment
- Confident communicator and love being part of a team!
What you can expect from us
- Competitive salary and pension contribution scheme
- Private Medical insurance
- Discounted Health Screening
- Option to purchase discounted Dental Insurance
- Life Assurance
- 33% discount for you on food and drinks across all our managed sites and 15% for your friends and family
- 50% discount for you at Greene King Hotels/Inns and 25% discount for your friends and family
- Access to company perks portal for regular retailer discounts
- 33 days holiday (including bank holidays) and the opportunity to buy 5 additional days
- Free onsite parking
- An employee health, wellbeing advice and guidance service
- As one of the industry's leading apprenticeship providers, we can offer training and development at any stage of your career, whatever step you decide to take
Corporate Social Responsibility
We also want to be a positive force for good, having a social purpose that threads through every part of our business, whether it be through caring for the planet, caring for our communities through our hugely successful partnership with Macmillan (raising over 10 million pounds!) or caring for our people, creating life opportunities for all through innovative social mobility programmes. We are on an incredible journey and our goal is to be the pride of British hospitality.
Inclusion and Diversity
At Greene King we're setting the bar for Inclusion & Diversity. We are on a journey towards Everyday Inclusion where everyone feels welcome, can thrive and truly belong. With external commitments like the Valuable 500, If Not Now, When? and our Calling Time on Racism manifesto, our community partnerships and the support of our 4 internal Employee Led Inclusion Groups we have a clear plan based on education, awareness and activity that's already making an impact. We value the diversity of our people and are working to increase this, by joining us on this journey you can help us to shape our future inclusive culture.
