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The Sales Development Representative (SDR) generates qualified leads by prospecting for business opportunities within new and existing clients. This position will be responsible for cultivating and nurturing prospects to move them from unidentified leads to scored leads with an appointment to talk with an Account Executive. The SDR will utilize outbound phone calls, email, video, and social media to reach decision makers within predefined targets; develop ongoing relationships with contacts by providing value to the contact in every interaction; high level of product competency and oral and written communication. As a team, the SDR function work closely together with lots of opportunity for creativity & a strong focus on developing sales experience.
About the role
As a Sales Development Representative at Thomson Reuters, you will:
- Make outbound phone calls to customers and prospects to set appointments.
- Create sequenced email & video campaigns to create hand raising opportunities Utilize social media platforms to connect and further score potential leads.
- Provide a feedback loop to Marketing on effectiveness of demand generation campaigns.
- Provide a feedback loop to Value Proposition on effectiveness of persona and product packaging.
Your goals
- Number of Appointments attended.
- Value of total pipeline created.
- Total revenue of deals closed from appointments set Minimize lead to response time.
- Track qualifying data in CRM to properly score leads.
- Pilot new sales enablement tools.
About you
To be our next Sales Development Representative, you will likely have:
- Demonstrated ability to communicate and influence others over the phone, email and video.
- Experience successfully generating new business B2B or B2C inside sales experience Outbound prospecting experience.
- Preferably skills in using Cadence tools, Salesforce, Linkedin Sales Nav
- Ability to tell a story with enthusiasm.
- Ability to speak and write in English fluently
What’s in it for you?
You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:
- Hybrid Work Model: Currently most of our employees are working within a hybrid environment consisting of in-office and remote work.
- SDR Training: Personalised quarterly development plans, Sales skills training, on-demand library training, live sales role-play sessions.
- Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more
- Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: company-wide Mental Health Day Off; Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing
- Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking.
- Social Impact: Eight employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact
- Purpose Driven Work: We have a superpower that we’ve never talked about with as much pride as we should – we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
