We have an exciting opportunity for a data insight professional to join our External Relations team. We are seeking to appoint a Digital Insight Officer to help us understand how end users interact with our digital products. You will provide timely, useful and clear insights and recommendations to support product development, including how it can enhance end user experience and conversion.
The role
We are looking for someone passionate about data, its power and potential, and who wants to be part of a team of experts delivering on student recruitment, research, and University reputation objectives. You will assist the University in achieving this by helping to embed a wider data-driven approach, and by applying your knowledge of digital marketing channels, metrics and strategies to formulate useful and impactful data insights.
About you
With previous experience of the delivery of data insight and recommendations, you should be confident in using web analytics packages, and performing deep-level analysis across multiple data sources, identifying trends and behaviours and providing clear insights and recommendations. This should include experience in developing digital reporting processes, and in providing training and support, with a strong understanding of Agile digital development principles and processes.