As a Paid Search Executive you will hold responsibility for managing advertising campaigns on Google. You will need to identify relevant audiences and keywords, create dynamic and engaging advertisements and utilise real-time insights to optimise campaign performance. Overall, it is a dynamic role with a unique blend of creativity and analysis. You’re responsible for finding the right people, for the right products and showing them the right message - all while ensuring your activities are as profitable as possible!
What you’ll be doing
- Complete MVF's Biddable Academy to learn the necessary skills, knowledge and technology to excel in your role.
- Develop successful marketing campaigns from scratch
- Write engaging ad copy or creative, target relevant audiences and utilise keyword analysis
- Transform data into actionable insights by analysing campaign performance
- Maximise campaign performance in line with key business performance indicators
- Establish strong relationships with other biddable team members
- Creating online advertisements with engaging headlines and imagery
- Liaising with ad networks to test new innovations
About you
- Experience or an interest in digital marketing
- Excellent mathematical ability
- Written and verbal communication
- Creative and analytical skills
- Additional languages beneficial
- Driven and proactive individual with a strong work ethic