Brand Experience Marketing Executive Intern 2024

Team: Strategy & Transformation

Start date: June 2024

We are Pernod Ricard, a leading company in the global wines and spirits industry with over 19,000 employees globally. We own 16 of the world’s top 100 Spirits Brands and hold one of the most prestigious and comprehensive brand portfolios in the industry with 240 premium brands available in over 160 countries, including: Absolut vodka, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater, Malfy and Monkey 47 gins, Malibu liqueur, Mumm and Perrier-Jouët champagnes as well Jacob’s Creek, Brancott Estate and Campo Viejo wines.

What do we require?  

• Studying a recognised sandwich undergraduate degree (or able to transfer onto one)
• A relevant undergraduate degree
• Be available to work for 12 months from June 2024, based in West London

Here in the UK

In the UK, Pernod Ricard is made up of 3 businesses:

• Pernod Ricard UK, which markets, sells and distributes our products in the UK and also drives the global development of our iconic Gin brands through The Gin Hub
• Chivas Brothers, the largest brand company in the Group, responsible for the production and management of our award-winning Scotch whisky portfolio
• Pernod Ricard Global Travel Retail, the global and EMEA home of the group’s duty free, air travel and cruises business.

Your new team

This position sits in our Pernod Ricard UK (PRUK) business. Our diverse population of 300+ passionate employees have been creating conviviality since 2001, bringing our premium brands and unforgettable experiences to the UK. As the world’s 2nd largest spirits market, the UK is a key location for our company. Since 2017 PRUK has also hosted The Gin Hub, the team responsible for managing the Group’s unrivalled portfolio of ‘Premium+’ International Gins globally.

At PRUK, we have a culture that blends performance and conviviality: we are recognised as an open and diverse business with a firm commitment to our employees’ wellness, inclusion and safety and to making a positive impact on our industry and environment.

Our Vision as a marketing department is to be the engine of our business, fundamentally setting and driving the strategy that will enable PRUK to achieve its goal of becoming the No2 player in the market. This vision is underpinned by a commitment to understanding our consumers and their moments of conviviality, to creativity and entrepreneurship, all with solid commercial foundations. As a member of the marketing department, you will work cross functionally to ensure our brands are present and play an active role in the moments that matter in consumers lives. You will have a commitment to efficiency and ROI, to learning and improving and sharing best practice across the department to enable us to accelerate our performance. You will have a clear view of the big initiatives that will accelerate growth for our business, from A&P investment, to NPD, to digital acceleration & brand experience and you will focus on delivering these with impact so we can achieve our goal.

Your unique contribution

You will have three main areas of responsibility:

1. Support

Support the rest of the Brand Experience & Partnerships Team to help develop and deliver experiential activity (brand pop-ups, brand partnerships, sampling, festivals, virtual events etc) as and when briefed by brand teams, corporate communication or commercial teams.  

2. Identifying opportunities

Be on the pulse in terms of cultural moments and opportunities and have confidence to propose these to the Brand Experience & Partnerships Lead. In the context of a UK focused role, the Brand Experience Marketing Executive must operate within the known constraints in the market place.

3. Administrative support

Provide administrative support to the team with financial processes, presentation support, stock orders and general experiential & industry research. Liaise with venues, agencies, designers and printers, event staffing and brand teams to ensure effective execution and delivery against the set KPI’s.

Who you’ll be working with

Internally, you’ll work with Brand Experience & Partnerships Team, wider Media & Culture Team (social, media, in house creative studio), Brand Teams, Customer Marketing Teams, Brand Ambassadors, Operations, Finance, and Comms.

Externally, you’ll work with production agencies, experiential agencies, bar operators, event contractors, venues etc.

Your blend of talent

This position could be right for you if you:

• Growth Mindset: You are forward thinking and curious, with a pro-active approach, embodying a vision that translates into inspiring strategies. You thrive in a complex and changing world deploying resources effectively and efficiently.
• Deliver Through Collaboration: You achieve results while balancing rigorous planning and flexible transversal collaboration. You build partnerships and work collaboratively with others to meet shared objectives.
• Consumer Centric: You develop consumer intimacy with a focus of technology to innovate and create more value for the consumer, customer, and Pernod Ricard UK.
• Bold and Agile: You are decisive and courageous, even in the face of difficult and complex situations, and always learns from past experiences. You take ownership of your own workload and development, asking for help where needed. You aren’t afraid to step up to address difficult issues, saying what needs to be said in a respectful way.
• Open and Authentic: You strive to be a role model who instils trust, engages teams by giving and receiving feedback, and constantly fostering open dialogue.
• Grow Diverse Teams: You value diversity of profiles, with a respect for varied backgrounds and lifestyles, and bring an awareness and questioning attitude to help ask the necessary and potentially challenging questions, working to create a sense of inclusivity and belonging in an environment that promotes Pernod Ricard values.

Our mix of benefits

For your health, we offer private medical insurance, critical illness cover and an optional healthcare cash plan and dental insurance. Our lifestyle benefits options include 28 days’ annual holiday, your employee pension, share incentive plan, family care, season ticket loans, free mortgage advice, payroll giving and more! You can access lots of gifts & discounts, including an allowance each year to spend on our brands in our staff shop and employee discounts from a range of high street retailers. We have regular events in our very own office bar, employee-run networks, a culture of flexibility and trust and a variety of tools and resources to help you focus on your wellbeing and mental fitness.

Conviviality: the Pernod Ricard Way

We have our own way of doing things. We call it conviviality! It’s our way of being, and something unique you feel and experience when working for Pernod Ricard.

We’re committed to conviviality, and with this, you’ll be Proud to Belong to our Pernod Ricard family. You’ll be Empowered to Perform, supported to succeed, and acknowledged for the value you bring. We combine all this with our Commitment to Care: we are unlocking the magic of human connection to transform our industry and make a positive impact on the world though our strong focus on sustainability and responsibility.

We’re committed to diversity and inclusion

People are at the heart of everything we do at Pernod Ricard and are the foundation of our collective spirit as ‘Créateurs de Convivialité’. We promote diversity and inclusion throughout our business and supply chain. In our teams, we proactively foster a diverse work force and an inclusive culture – an environment where we can truly be ourselves.

We will assess your application for this role based on your skills, experiences and achievements, not your gender, age, ethnic or educational background or any other such factors. Please feel free to leave these off your CV and application form if you so wish. Similarly, if you would like to discuss opportunities for flexible working or require accommodations or support to complete our application process, please let us know.

Responsible drinking

As ‘Créateurs de convivialité’, we want to turn social interactions into genuine and friendly experiences of sharing and wellbeing. In our culture, we want to create diverse teams in which our differences contribute to our success. Therefore, all are welcome at Pernod Ricard, regardless of your religious beliefs or personal choices on the consumption of alcohol. In our business, we work together with industry members, civil society, governments, local authorities and UN bodies to promote responsible drinking.

Application Process

There are 3 stages to the recruitment process as follows:

• Online application & CV submission
• Blended assessment & video interview
• Assessment centre (to be held in our London offices in January 2024)

During the application form you will have the opportunity to let us know about any adjustments or additional support you may require, after which a member of the team will contact you ensure everything is put in place as you need. 

If you think you may need adjustments but aren't sure, or would like to further understand the process and discuss potential options, then please contact the team on the phone number, email or live chat function available in the application portal.