Marketing Internships - The Gin Hub (Industrial Placement)

About us

In the UK, Pernod Ricard is made up of 3 businesses:

• Pernod Ricard UK, which markets, sells and distributes our products in the UK and also drives the global development of our iconic Gin brands through The Gin Hub
• Chivas Brothers, the largest brand company in the Group, responsible for the production and management of our award-winning Scotch whisky portfolio
• Pernod Ricard Global Travel Retail, the global and EMEA home of the group’s duty free, air travel and cruises business.

About the Bright Futures Programme

We’re looking to recruit undergraduates with flair and motivation to join our Bright Futures programme, offering you a huge amount of invaluable business experience. At Pernod Ricard you can actually make an impact, and many of our placement students have returned to Pernod Ricard.

Placements will commence in June 2023, and will be based in our West London offices on Chiswick Business Park. We offer a fantastic package including a competitive salary, generous annual leave entitlement and a product allowance to spend on our brands.

About the team    

This position sits in our Pernod Ricard UK (PRUK) business. Our diverse population of 300+ passionate employees have been creating conviviality since 2001, bringing our premium brands and unforgettable experiences to the UK. As the world’s 2nd largest spirits market, the UK is a key location for our company. Since 2017 PRUK has also hosted The Gin Hub, the team responsible for managing the Group’s unrivalled portfolio of ‘Premium+’ International Gins globally.

At PRUK, we have a culture that blends performance and conviviality: we are recognised as an open and diverse business with a firm commitment to our employees’ wellness, inclusion and safety and to making a positive impact on our industry and environment.

Our vision as a marketing department is to be the engine of our business, fundamentally setting and driving the strategy that will enable PRUK to achieve its goal of becoming the No2 player in the market. This vision is underpinned by a commitment to understanding our consumers and their moments of conviviality, to creativity and entrepreneurship, all with solid commercial foundations. 

The Gin Hub was established in 2017 as a standalone Brand Company to transform the way Pernod Ricard approaches the Gin category and to accelerate performance across our portfolio of International Gin brands, namely Beefeater, Plymouth, Malfy, Monkey 47 & Ki No Bi.  Premium is the heartland of our business and we have an enviable portfolio of premium, super premium and ultra premium Gin brands which complement each other perfectly and are internationally acclaimed for their great taste and superior quality.  We are a diverse, convivial, passionate, entrepreneurial and dynamic team, united in our ambition to make Pernod Ricard the No.1 player in Premium+ Gin worldwide.  

About the roles

There are two roles available which are both detailed below. If you have a particular preference for a role, you will be able to put this in your application. If you are equally interested in either role, you can select 'no preference'.

All candidates will be considered for all available roles. For successful candidates, we will take preferences into account where possible, as well as recommending the best fit role for you based on what we have learnt about you through the process. 

1. Marketing Activation Executive Intern
   • Malfy: Social Media asset up loads and North American asset/admin requests. Comms production assistance - (supporting new Consumer Engagement Platform roll out). Reporting: competitor reviews and deep dives into key brand performance questions
   • Beefeater: Q1 July – September 2021 – As we reopen for the summer in our Beefeater brand home post COVID restrictions a chance to support the team in the Home of the World’s Most Awarded gin in the heart of London (Vauxhall). Ecomm support for newly launched B2C site: liaison with brand team, and web team, on new launches, monthly promotions, 12 month e-commerce calendar and website improvements. Community Outreach – developing hyper local plan to put us on the map on our doorstep, liaising with local on trade, businesses and convenience in our continued efforts to ensure Beefeater display and feature in every possible local outlet and seeking out partnership opportunities to drive footfall and revenue. Project management/support with planning and delivery of new VIP experiences and brand home events and liaison with the Plymouth Gin Brand Home team to share best practices. Content / social media – working with the Beefeater digital manager to create and deliver content from the brand home
   • Supporting Market Activation: Support the Market Activation team with follow up on market needs, asset provision, sourcing of toolkits and preparation for key market meetings and engagements. Support the Market Activation team with the development of The Juniper Gathering Feb 2022 – the key moment in the year for The Gin Hub when it comes to market engagement to ensure markets are inspired, engaged and supported on their B23(July 2022-June 2023) plans and on key IBP cycles – November, February, June for key initiative communication to markets.
2. Marketing Executive Intern
   • Innovation & Sustainability initiatives Beefeater: This will cover most of the elements of the marketing mix with a particular focus on packaging and last three feet assets to activate our NPD in market.  Your key purpose is to support the Beefeater innovation team with the day to day management of the innovation projects as well as either leading or assisting key marketing initiatives.
   • Key Brand Assets: Supporting the innovation team on the development of key brand assets: Packaging, L3F, etc. and be the guardian of the content of internal com tools (interface to markets e.g. My Brands asset cloud uploads) and the brand administrator (e.g. samples and POS requests). Support in budget tracking and administration including PO raising, new vendor creation process etc. Building strong working relationships with Agency Suppliers, The Gin Hub Market Activation Team, Brand Ambassadors & Global BM Beefeater.
   • Transversal projects: Support in the preparation of Juniper Gathering, IBP and Budget planning decks. Support in the preparation of internal brand events. Management and updating of Beefeater induction deck. Support in the VIP festive KIT development (i.e. X-Mas hampers).

What you need

• Growth Mindset: Forward thinking, embodying a vision that translates into inspiring strategies. Thrives in a complex and changing world deploying resources effectively and efficiently.
• Deliver Through Collaboration: Achieves results while balancing rigorous planning and flexible transversal collaboration. Building partnerships and working collaboratively with others to meet shared objectives.
• Consumer Centric: Develops consumer intimacy with a focus of technology to innovate and create more value for the consumer and Pernod Ricard.
• Bold and Agile: Decisive and courageous even in the face of difficult and complex situations and always learns from past experiences. Stepping up to address difficult issues, saying what needs to be said in a respectful way.
• Open and Authentic: Role Models who instil trust, engage teams by giving and receiving feedback and constantly fostering open dialogue.
• Grow Diverse Teams: Leverages and values diversity of profiles to build empowered teams and develops talents creating a sense of belonging in an environment that promotes Pernod Ricard values.

What do we require?     

• Studying a recognised sandwich undergraduate degree (or able to transfer onto one) 
• A relevant undergraduate degree
• On track to achieve 2:1 or above 
• Be available to work for 12 months from June 2023, based in west London

Benefits

• For your health, we offer private medical insurance, critical illness cover and an optional healthcare cash plan and dental insurance.
• Our lifestyle benefits options include 28 days’ annual holiday, your employee pension, share incentive plan, family care, season ticket loans, free mortgage advice, payroll giving and more!
• You can access lots of gifts & discounts, including an allowance each year to spend on our brands in our staff shop and employee discounts from a range of high street retailers.
• We have regular events in our very own office bar, employee-run networks, a culture of flexibility and trust and a variety of tools and resources to help you focus on your wellbeing and mental fitness.

Conviviality: the Pernod Ricard Way

We have our own way of doing things. We call it conviviality! It’s our way of being, and something unique you feel and experience when working for Pernod Ricard.

We’re committed to conviviality, and with this, you’ll be Proud to Belong to our Pernod Ricard family. You’ll be Empowered to Perform, supported to succeed, and acknowledged for the value you bring.

We combine all this with our Commitment to Care: we are unlocking the magic of human connection to transform our industry and make a positive impact on the world though our strong focus on sustainability and responsibility.

Application Process

The selection process will be as follows:

1. Online application & CV submission
2. Blended assessment & video interview
3. Shortlisting
4. Assessment Centres (likely Feb 2023)

We’re committed to diversity and inclusion

People are at the heart of everything we do at Pernod Ricard and are the foundation of our collective spirit as ‘Créateurs de Convivialité’.

We promote diversity and inclusion throughout our business and supply chain. In our teams, we proactively foster a diverse work force and an inclusive culture – an environment where we can truly be ourselves. 

We will assess your application for this role based on your skills, experiences and achievements, not your gender, age, ethnic or educational background or any other such factors. Please feel free to leave these off your CV and application form if you so wish.

Similarly, if you would like to discuss opportunities for flexible working or require accommodations or support to complete our application process, please let us know.

Responsible drinking

As ‘Créateurs de convivialité’, we want to turn social interactions into genuine and friendly experiences of sharing and wellbeing.

In our culture, we want to create diverse teams in which our differences contribute to our success. Therefore, all are welcome at Pernod Ricard, regardless of your religious beliefs or personal choices on the consumption of alcohol.

In our business, we work together with industry members, civil society, governments, local authorities and UN bodies to promote responsible drinking.