Applications for this job are now closed
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, and Club Monaco, among others, constitute one of the world's most widely recognized families of consumer brands
Position Overview
Working within the EMEA Marketing department in London, you will work on the Ralph Lauren Home marketing strategy as we build momentum towards a global brand re-launch early next year.
You will learn to conceive, develop and implement a best-in-class 360 marketing plan which balances brand and business needs for RL Home growth in Europe.
Essential Duties & Responsibilities
Support with the planning & execution of the RL Home Marketing strategy in Europe, with a focus on activity in London, Paris + Milan.
Responsibilites to include briefing collateral, designing assets, organising meetings, managing budgets + timelines, project managing RL teams (PR, Media, Retail, Merchandising, EComm), liaising with external suppliers, event support, ordering gifts, booking catering, writing copy and managing content production.
Post-campaign analysis support: sales analysis, tracking PR & Media amplification results and preparing senior management reports – provide key insights to improve campaign effectiveness & ROI
Capture industry best practices on a regular basis.
In addition to these skills, to be a successful marketer at Ralph Lauren, we seek an individual with a customer-centric mindset, strong interest in interior design and digital innovation, and the ability to inspire change and drive excitement.
Experience, Skills & Knowledge
This role requires someone with excellent communication & organisational skills together with strong attention to detail and a can-do attitude.
- Well organized with a structured approach
- A creative thinker who is proactive in bringing new ideas to the table
- Detail-oriented with the ability to work well under pressure in a fast-paced environment meeting tight deadlines
- Quick learner with a good sense of initiative. Confident to learn on the job and develop new ideas
- Curiosity and understanding of the fashion industry and competitor activity
- Excellent communication skills, both verbal and written
- Computer literate with excellent excel and power point knowledge
