We are seeking a dynamic and skilled Digital Marketing Executive to join our fun team. The ideal candidate should be a creative individual with a proven track record in creating engaging content and possess the confidence to work independently on projects. This role will play a crucial part in shaping and executing our digital marketing strategies to enhance brand visibility and drive business growth.
We are a Care company who care for many types of adult Clients and have a particular focus on dementia care where we believe that great homecare or live-in care makes such a difference to the every day lives of not just our Clients but their families as well.
The main areas of responsibility within this role are
- Website - Update and create regular website content for each territory which is SEO focused increasing overall visitors to the website
- Social Media - Create engaging content for all social media channels across each territory
- Google and paid ads - Create Google Ad campaigns, including Performance Max, to drive traffic to the websites and also increase lead generation conversions whilst decreasing pay per click costs
We are looking for
- A person with qualification in Digital Marketing, communications or a related field
- Experience in a similar role
- Exceptional written and verbal communication skills
- Creative mindset
- Familiarity with digital marketing tools, analytics platforms and social media management tools
